Where You Come First
Putting your health, choice, and future at the centre of everything we do.
To End the Sale of Cigarettes in Australia
Our mission is simple: to end the sale of cigarettes in Australia by helping adult smokers quit or manage their nicotine dependency using regulated products, and evidence based alternatives & support.
Healthier Tomorrow, Starting Today
We envision an Australia where public health decisions are driven by evidence, not emotion or hidden agendas. Where adult smokers have access to clear, unbiased information and regulated pathways to quit smoking. By placing patient outcomes at the center of every decision, we aim to reduce smoking-related harm, restrict access to non-users, and empower Australians to take control of their health, future, and well-being.
Australian Expertise
Australian registered healthcare professionals
Quit Support
Nicotine Dependency and Smoking Cessation Treatments
Evidence First
Factual, Transparent and Balanced Information Focusing on Positive Patient Outcomes
Our Impact
Small Steps, Big Results.
+18 Months
Supporting Aussies Stopping Smoking
+20K
Australians Started Their Journey
4.9 Star
Google Reviews